Headroom · Early access, by application

Know your numbers. Grow to your first million.

Finance clarity for e-commerce founders, without hiring a CFO. Headroom connects your store, ads and accounting, and tells you in plain language what you have, what you make and what you can afford.

Apply for early access

Good sales. Empty bank account.

1
Your profit dashboard says you’re doing well. Your bank balance says otherwise.
2
Shopify, Amazon and TikTok hold your payouts for days or weeks.
3
Your stock app says “reorder 5,000 units” without asking if you can pay the invoice.
4
Your unit cost leaves out freight, duties and fulfilment.
5
And every week, you rebuild the same spreadsheet.

What you get

Your own private dashboard, connected to your store, ads and accounting.
13-week cash forecast that knows about payout delays, supplier deposits and stock orders.
“Can I afford this?” before a stock order or a bigger ad budget.
True profit by product and channel.
Plain-language KPIs with targets set for your stage.
Weekly summary: what changed, what to watch.
Written review by a finance expert (Level 2 and up).

Who it’s for

E-commerce founders doing $5k–80k a month on Shopify, Amazon or TikTok Shop, with no finance person and no time to become one.

How early access works

We’re onboarding founders personally, in small groups.

1
Apply.Two minutes. Tell us about your store.
2
Intro call (20 min).We check fit and which platforms you use.
3
Connect your accounts.Secure links for your store, ads and accounting. Share your opening cash, product costs and supplier terms.
4
We build your dashboard within 72 hours.
5
Walkthrough call.We show you around and set your targets together.
6
Every week after,it updates on its own, with reviews on your plan’s schedule.

Pricing

From $99 a month, set by your revenue stage, plus a one-off $199 setup. We’ll go through the right plan for you on the intro call.

Founding members keep their price for as long as they stay with us. Open to the first 50 brands.

Who’s behind it

Reviews are written by our finance expert, who has worked with young e-commerce brands. Every dashboard is set up by the same small team that runs stores for Lab89’s clients.

Your data

We don’t keep a copy of your store, ad or accounting records. Your dashboard reads them through Windsor, our data connector, and keeps only the summarised numbers it shows you, so it loads fast. Everything is private to your dashboard, behind a login, never shared with another business and never used to train AI. Disconnect any time and we delete it. Full details: lab-89.com/privacy/headroom.

The fine print

Month-to-month, cancel any time (setup fee non-refundable).
Reviews are business guidance, not regulated financial, tax or investment advice.
Accuracy depends on the data and costs you share.